Financial Lead Generation

INO.com's Standard Lead-Generation Program

INO.com's Standard Lead-Generation Program is one of the most unique and effective ways to reach an active audience, yet only pay for true interest. This proprietary strategy combs INO.com's extensive database looking for segments that would be good candidates for an advertiser's product or service.

Our lead generation program requires that the advertiser provide a free offer that will pique the interest of a trader. Once the free offer is determined and landing page completed, our technology will then promote the offer to a matching database segment. Each recipient will have the opportunity to "accept" the presented offer. Offer acceptance would constitute a lead and deliver the appropriate contact information to the advertiser by the means the advertiser selects.

The advertiser only pays for the leads their offer generates. Final lead rate is determined by volume, geo-targeting and the amount of contact information required. Lead information can range from “email only” to “full” contact information.

Campaigns are prioritized based on a combination of acceptance rate and lead rate. Campaigns that perform well and gain a strong response from our audience will automatically be given higher priority.

**All standard leads are generated using a full landing page and promoted on a stand-alone basis.

Minimum order is $2,000.



standard lead generation
co-registration

INO.com's Co-Registration Program

INO.com's Co-Registration Program is an effective and low-cost way to generate active leads. This strategy leverages the sign-ups from INO.com's complimentary services.

While co-reg is commonplace with financial leads, INO.com's version of this program generates a higher quality lead by ensuring that no more than three offers are shown post registration.

This placement consists of a button, a headline and a text description. The registrant has the ability to select any of the three offers, then click a submit button to complete the registration process. The lead will be delivered to the advertiser by the means the advertiser selects.

The advertiser will only pay for each registrant that selects their offer. The amount of contact information delivered from this channel can range from "email address" only, to a combination of "first name," "last name," and "email address."

Final lead rate is determined by volume, geo-targeting and the amount of contact information required.

Minimum order is $1,000.