Search Engine Optimization (SEO) is always changing. When I say always, I mean always! By the time you think you have it figured out, the big search engines drop another algorithm update and you’re back to the drawing board. So, how do you keep up?
SEO blogs are one of my favorite resources when it comes to keeping up with the search engines and their constant overhauls. These awesome blogs are written by some of the most well-respected SEO experts. It’s their job to know everything about rankings and they will often give you great insight into this sometimes complicated and intimidating science.
Here are my 5 favorite SEO blogs:
The Google Blog – You’re getting info right from the search engine giant themselves. This blog is more than SEO news. The blog covers their new products, hiring info, and general communications for the company. Don’t expect this blog to give you any down and dirty tips, but it can give you a heads up on major changes which may impact your rankings.
Moz – This major SEO consulting company has been in the biz since 2004. They provide awesome resources for SEO beginners and will cover popular marketing topics like content and analytics.
Search Engine Watch – You can find two or more fantastic articles on Search Engine Watch every day. These articles cover paid and organic search, structuring campaigns, new platform features, and more. They have a great search feature that allows you to quickly filter all of their articles based on subject type.
Daily SEO Blog – Contributors specializing in social media, inbound marketing, content marketing, and SEO come together to create this blog which is heavy in listicles and easy-to-absorb infographics. Posts are also well-labeled to allow readers to narrow down to specific specialty topics.
Search Engine Guide – I have enjoyed this blog for some time, as it is simply structured and easy to navigate. Posts have been sparse in May of 2015, but overall are consistent and cover a wide array of paid and organic search issues.
For me, these blogs are a great resource for daily research. I don’t have to be in the dark with all of these incredible experts sharing their knowledge!
I hope you’ll find them just as useful.
Director of Advertising