Apple's Killer New Strategy And Why Everyone Missed It

Hello traders everywhere! Adam Hewison here, President of INO.com and Co-creator of MarketClub, with your mid-day market update for Thursday, the 24th of October.

Earlier this week, Apple (NASDAQ:AAPL) unveiled its new lineup of iPads and Macs that are going to push it into the fourth quarter. One key in the presentation that most observers might have missed while focusing on the products, was the fact that Apple intends to include and provide free software like Pages, Numbers, Keynote, iPhoto, iMovie, and GarageBand. These software programs are first class and represent some of the company's crown jewels. It's Apple's new strategy to bring more and more new users into Apple's ecosystem. Once in, it is hard to get out and Apple has you for life.

This strategy reminds me of King Gillette, of Gillette shaving and razors. King Gillette's strategy was simple, give away the razor and I will sell you the high-profit razor blades. In Apple's case, the software is the razor, the iPad, iPhone, the Mac and all of the other Apple hardware pieces are the razor blades. Not a bad strategy for Apple in the tablet wars. Continue reading "Apple's Killer New Strategy And Why Everyone Missed It"

Have You Gotten Insurance Yet?

President Obama has called in his fixer, Jeffrey Zients, to fix the Obama Healthcare Exchange website. You may remember that name from past endeavors he was involved in fixing, such as the Cash For Clunkers program and the GI Bill program after 9-11.

I don't know about you, but I tried out the system a few weeks ago and was very disappointed in it. I actually had to give up after an hour of trying and getting repeated error messages. Very frustrating to say the least. I want to ask you...

Have you purchased health insurance from Obama's healthcare website?

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Please take a quick second to vote and leave a comment with your thoughts on Obama Care and its website issues.

Every Success,
Jeremy Lutz

Showtime For Apple

Hello traders everywhere! Adam Hewison here, President of INO.com and Co-creator of MarketClub, with your mid-day market update for Tuesday, the 22nd of October.

Today at 10am PT/1pm ET, it's showtime for Apple (NASDAQ:AAPL) at the Yerba Buena Center in San Francisco. In previous years, there has been an air of mystery about what surprises Apple has for the market. This year however, most of the news has been spilled and the world will be looking for new iPads with retina displays, improvements in the Mac line and possibly more information on Maverick, Apple's new operating system for the desktop and laptop world.

As always, Apple teases us with a slogan, and this year is no different as the slogan that's draped around the Yerba Buena Center reads, "We Still Have a Lot to Cover." What exactly that means remains to be seen. That air of the next big thing is one of the reasons Apple events are so intriguing to the world.

In addition to analyzing Apple, I will also be looking at the major indices, crude oil, gold, and the US dollar.

I always appreciate your comments and feedback, so please feel free to leave them on this blog, along with any questions you might have for us.

Have a great trading day,
Adam Hewison
President, INO.com
Co-Creator, MarketClub

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Applying Portfolio Efficiency, Ratio Segmentation and Management to Trading

Portfolio Efficiency

The returns an investor receives can be measured in many ways, using a number of techniques that describe the efficiency of a portfolio.  Generating profitable returns is one aspect that is key to success, but the costs associated with generating those returns is an aspect of market analysis that sometime goes unnoticed.  For many investors, risk adjusted returns are extremely important as excessive volatility in a portfolio can be considered problematic, which might mitigate the attractiveness of the portfolio.

In addition to strong risk management techniques, which for many traders are the use of Binary Options which have a predetermined risk reward ratio, traders need to consider the extent of the volatility associated with a specific strategy which can be evaluated by using a number of statistical metric which can help determine robustness of the risk-adjusted returns.  Some of the more well-known statistical ratios are; the Sharpe Ratio, and the Information-ratio.  Each of these ratios supplies an investor with a benchmark to judge the risk-adjusted returns of their portfolio. Continue reading "Applying Portfolio Efficiency, Ratio Segmentation and Management to Trading"